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Best SEO Practices for Your Website


Best SEO Practices for Your Website

Lucy Smith December 3, 2018

The Best Practices of SEO on your website

Do you want your personal blog or business website to gain more online presence among the marketing seo services? Remember, it’s not just about being at the top of the search engine results. It’s about being user-friendly. In order to increase sales and getting more traffic, you need to optimize your website for search engine listings. How to do this? Here are some tips:

1. Remove toxic links.

Links that come from websites with penalties can negatively impact your optimization strategy. Search your pages for links that lead to these websites, and change them to links that lead to credible websites. Moreover, stop engaging to comment spams, and take the time to remove any of those comments that you have made before.

2. Improve social media integration.

Your brand page links and individual shared content can increase your search rankings.

3. Improve your SEO strategy holistically.

Start your link-building efforts on trustworthy and credible websites. Implement on-page optimization, content optimization, and enhance your social signals on each social network.

Don’t just focus on Facebook. Invest in paid advertising to generate more traffic.

4. Improve your on-page SEO tactics. Make it at least 80% perfect.

Fine-tune your on-page SEO strategy. According to SEO professionals, this can increase search engine rankings.

5. Take advantage of title tags.

Title tags are crucial elements in one’s SEO strategy. A title tag is the very first thing a visitor sees on the search engine before judging your website quality. Keep it below 70 characters, and incorporate main keywords close at its title.

6. H1, H2 and H3 tags are as important as the actual page contents.

Search engines look for specific keywords at your webpage content, as well as in your headers. When fully optimizing web content for all search engines, the keyword density should be no greater than 2 percent, or 2 keywords per page. Furthermore, make sure that all images have alt tags.

7. Use meta descriptions.

Meta descriptions can’t increase rankings. However, they can improve user experience. Users read this is alongside the title tag, allowing them to get more details. Prove to your audience that your website is relevant and useful to their queries.

8. Use canonical URLs.

Are your links non-canonical? It is important to perform a website audit for non-canonical URLs. You need to make sure that the links are all updated, and matches the standard format.

9. Master the semantic web.

If you are selling various products, make sure to optimize based on all the necessary terms. Think of all the words that can be utilized to describe your brand and product, since Google users semantic keyword integration to help you rank.

10. Distance yourself from old spam approaches of link building.

Many years ago, SEO professionals would include backlinks at any cost. However, this kind of technique has been penalized by Google over and over again. Rather than utilizing black hat link building strategies, utilize creative methods depending on user engagement, and content marketing in the professional community.